MEET THE WRITER: Caroline Leech

Our featured artist this month is actually a very talented writer and editor…
Caroline Leech, who has created many of your favorite Blue Mountain greetings! Whether writing songs or sentiments, she has that special ability to work seamlessly with the artists involved to produce cards that are instant hits. Read what Caroline has to say about what inspires her and keeps her motivated in the work she loves so much…


Hi Caroline, When did you first realize you had writing abilities or know that you wanted to be a writer?

I have loved words for as long as I can remember. As a child I used to make greeting cards for my Mom and Dad on the backs of the Twinkies inserts. I won my first poetry contest in second grade for a song I wrote to sing to the birds.

Can you tell us a little about your background?

I have over 30 years (where does the time go?) of experience in the social expression industry, holding a variety of corporate and consulting positions. I have a B.A. and M.A. from the University of Dayton and have written ten children’s books for Golden Books and Disney.

What is your current position at and could you tell us a little more about your work?

As a Senior Editor, I write greetings, compose song lyrics and create storylines with the artists and musicians. I am fortunate to work with our very creative and talented design and audio teams who make work a pleasure. Brainstorming new ideas with them is one of my favorite things to do.


Which is your favorite ecard you’ve created and what makes it special to you?

My One and Only One” is my favorite ecard, because the song I wrote for it was inspired by my husband. I also enjoy writing the titles for our Talking Cards. This has to be the only place on earth where puns are welcome.


Who is the writer who has most influenced you? How do you use that influence in your work?

There are many authors and poets I love, but a lot of my inspiration comes from our customers. I like to read customer comments and follow them on our fan page, listening to what delights and inspires them. For example, I noticed that many of the quotations they like are about sunshine, so I wrote a singing telegram and a card about sending sunny wishes.


What types of things do you do to keep yourself motivated?

Actually, staying motivated is never a problem. The real challenge is finding enough hours in the day to accomplish everything I’d like to do.

Where do you see yourself in 10 years?

I’d like to be here, doing what I love most.

On a final note, what are some things you like to do when you’re away from work?

Not surprisingly, I love to read. When I’m not curled up with a book, I’m spending time with my family and friends.



First day of fall, 2013!


The first day of Fall is this Sunday, September 22 and this season has certainly garnered a reputation for being one of the most favored of the four. The air becomes cool and crisp as Mother Nature dons her most colorful robe of the year, sending everyone to the parks and mountains to marvel at her exquisite palette of red, gold, orange, and crimson fall leaves. So grab your most favorite, well-worn sweater as we all get ready to say, “Welcome, Autumn!”

The Autumnal Equinox–A Time of Balance

Fall is considered the season of balance. The autumnal equinox, which is the first day of fall, is the day when both the daytime and nighttime are the same length, which has long been interpreted to mean that the world is in balance, making it the perfect time during which you can restore balance to your own life as well.  From the raking to the baking, you can take your pick on any number of ways to rejuvenate within, as well as without.

A Harvest of Fun

Fall is also a time that ushers in the harvest and preserves food for the long winter months ahead, and to celebrate this goodness from the land, Harvest Festivals abound all season.  Traditionally, Harvest festivals are held on or near the Sunday of the Harvest Moon which is the full Moon occurring closest to the autumnal equinox.  Stroll through pumpkin patches, wind through corn mazes, enjoy hayrides, bob for apples, and sip warm apple cider under crisp autumn skies.   Nearly every town in America sets this time apart to honor the farm workers who fill our holiday season’s kitchens and tables.

 A Bounty of Goodness

Cooler autumn weather brings on hearty appetites and this season serves up good things at every turn. Try these favorite fall recipes to keep you cozy as the fall leaves blow…

For Keats, fall was the “season of mists and mellow fruitfulness” and as the days grow cooler and the trees become ablaze with color, we hope you’ll savor the richness and splendor that this harvest time offers to us all.




We will never forget…


The date of September 11, 2001 is emblazoned in the heart of America and burns like it was just yesterday.  It’s hard to believe that twelve years have now passed since that tragic day, and harder still to think about the 2,986 souls that were lost, leaving the grieving voices of the loved ones they left behind echoing across Ground Zero. It is for them America vowed to come back better and stronger than ever; it is for their legacy and their honor, that we have. We must never forget.

A Milestone for America

After more than twelve years of planning and construction, One World Trade Center, also known as the Freedom Tower, has risen like a phoenix from the ashes and reclaimed the Manhattan skyline.  It is the tallest building in the Western Hemisphere and stands as the primary building of the new World Trade Center complex.

Construction for One World Trade Center began on April 27, 2006, and its iconic spire was placed on top on May 10, 2013, making it the third largest building in the world. It is now the new icon of New York’s magical skyline and the most recognized and desirable office address in the world.  This new beacon of freedom boasts an impressive, sustainable design, making it a symbol of renewal, strength, and freedom:

  • Its parapet is 1,368 feet, matching the original height of the Twin Towers
  • The spire on top of the parapet is 408 feet, bringing Freedom Tower to a symbolic total height of 1,776 feet in honor of the United States Declaration of Independence
  • Costing over $3.8 billion dollars, it is the world’s most expensive skyscraper ever built
  • The 180-foot concrete base is designed to resist explosive blasts
  • There is over 3 million square feet of floor space spanning 104 floors
  • 1 floor of the Freedom Tower was completed each week
  • 71 elevators; it takes 45 seconds to the top
  • 90% of the occupied spaces use natural light
  • The glass is backlit with LED technology which uses less energy, lasts longer, and generates less heat
  • 25,000-gallon storage tanks on the 57th floor collect rainwater to help operate other parts of the building and reduces the usage of water by 25%
  • When completed, the structure will bear a “LEED Gold” certification for environmentally responsible design and construction.
  • One World Trade Center plans to open in 2014

America Reaches Out

As we grow stronger as a nation and come together to honor, to comfort and remember, we at Blue Mountain stand with you and want to be part of the continued healing. Our way is through the beautiful words and art of our ecards that we believe uplift and honor those who have left us, as much as those who stand together with us. We invite you to send, share or post a note of hope and healing to friends or loved ones as we all continue to hold onto each other and face a brighter future.





September is Classical Music Month!


In 1994, President Clinton issued a proclamation urging all Americans to observe September as Classical Music Month.  Most people may claim not to be a fan of this genre, but we bet that you know a lot more classical music than you think. With more and more classical pieces popping up in movies, television programs, and commercials, many people have gone in search of these artistic masterpieces to add them to their personal playlists.

Did you know?

As you take in their fascinating works this month, here are a few facts we thought you might find interesting about some of the world’s best-loved classical composers:

  • At the age of 5, Wolfgang Amadeus Mozart was already composing.  He was sickly as a young child and, sadly, died at the young age of 35.
  • When he was 16, Ludwig van Beethoven took lessons from Mozart.  He became deaf in his 20’s but amazingly went on to compose some of the greatest symphonies of all time. His original title of “Moonlight Sonata” was called “Quasi una Fantasia” (Italian for “Almost a Fantasy”). The popular title of Moonlight Sonata didn’t come about until several years after his death when a German music critic wrote that the sonata reminded him of the reflected moonlight off Lake Lucerne.
  • Debussy created an alter ego whom he called “Monsier Croche.”
  • Among Chopin’s most famous compositions is Polonaises in G minor and B flat major 9, which he composed when he was 7 years old.
  • Antonio Vivaldi entered into the priesthood in 1693 but left in 1706 claiming ill health but it was believed he wanted to pursue a musical career.

Ways to Celebrate

There are many ways you can take part in classical music month, whether it’s attending a classical concert, learning to play an instrument, or just relaxing and marveling at the beauty of these musical masterpieces.  As a matter of fact, here at Blue Mountain, we like to use classical pieces  in our eCards. A fan favorite is Magical Wishbone, a card that features Aaron Copland’s Simple Gifts, from Appalachian Spring.  As the holiday season approaches, it’s the perfect way to share a wish along with a beloved piece of classical music.

Listen to Some Classical Favorites

We’ve compiled a playlist for you to enjoy as you celebrate Classical Music Month. Though you may not recognize the titles of some of these works, we think you’ll be surprised at just how many pieces you know. Enjoy!




What to Write in a Grandparents Day eCard

Learn what to write in a Grandparents Day card from

With Grandparents Day fast approaching this Sunday, September 8th, chances are you’re thinking about giving or sending a special card to celebrate these wonderful people who have loved you all your life. Maybe your grandparents live far away and you don’t see them as often, or perhaps your grandparents raised you themselves, making them more parent than grandparent.  So then, how do you begin to say all the many emotions of gratitude you feel for these special people who have so freely and unselfishly given their time, their hugs…their love?

Let your heart be your guide…

Think of some of your favorites things about your grandparents. Do they have a zest for life that makes you smile? Do you take walks together, or share stories over coffee? Did they share a favorite hobby with you? Gardening, collecting, knitting, and cooking? Do they help out by picking up the kids from school, or babysitting each week? Is Grandma’s kitchen always awash with smells of home-baked goodness? Did you ever catch “the big one” with Granddad? Maybe you love how their hugs make you feel like the safest place you’ve ever known. Here are at Blue Mountain, we have wonderful Grandparents Day cards you can add your own special messages to. Come take a look and choose your favorite, then look over some of the ideas we’ve given below to add your own special touch. If you simply say it from your heart…you’ll light up theirs.

Warm Wishes

  • Wishing you a Grandparents Day filled with happiness…
  • Wishing you many reasons to smile today and every day…
  • Hope your Grandparents Day is filled with everything you love…
  • You’re all the things that make grandparents special…
  • Happy Grandparents Day to the grandest of them all…
  • Happy Grandparents Day with lots of love…

 For Closer Relationships

  • I love the times we spend together…
  • I’ll never forget the time when…
  • You’ve always been there for me…
  • Thanks to you, it’s easy to understand the meaning of love—because you give so much of it…
  • Grandparents like you are loved so much for so many special reasons…
  • You’re more than my grandparents…you’re two of my very best friends…

 Sentiments of Gratitude

  • Thank you for every magical memory I hold in my heart…
  • You’re always there, and I’m always grateful…
  • Thank you for your loving heart…
  • For your faith, your wisdom, your kindness, your love…thank you.
  • I am so grateful to have Grandparents as wonderful as you…
  • Thinking of you on Grandparents Day, and how your kindness, your caring, and love mean so much to me…

Across the Miles

  • Sending warm loving thoughts to you…
  • Even though we’re not together, you’re always close in heart…
  • Wish we could be together for Grandparents Day…
  • There may be miles between us, but warm thoughts keep us close…
  • Sending you love and hugs across the miles…
  • Missing you and wishing you a wonderful Grandparents Day…


Celebrating September Birthdays!

Celebrate September Birthdays with

As we welcome September, and all the great things that come with it, like comfortable temperatures, the first day of fall, football season and falling leaves – we thought it would be fun to recognize some famous names that were born this month.

Who is your favorite September birthday?

  • September 1, 1939- Lily Tomlin, actress, comedian –
  • September 2, 1948- Terry Bradshaw, NFL quarterback, sportscaster
  • September 3, 1856- Louis H. Sullivan, architect, developed skyscrapers
  • September 4, 1918- Paul Harvey, radio personality, quote: “And now, the rest      of the story”
  • September 5, 1929- Bob Newhart, actor, comedian
  • September 6, 1888- Joseph P. Kennedy, Kennedy family patriarch
  • September 7, 1936- Buddy Holly, singer, musician
  • September 8, 1932- Patsy Cline, country singer
  • September 9, 1941- Otis Redding, singer, “Sittin on the Dock of the Bay”
  • September 10, 1929- Arnold Palmer, golfer
  • September 11, 1967- Harry Connick Jr., actor, singer
  • September 12, 1944- Barry White, singer
  • September 13, 1851- Walter Reed, army physician, bacteriologist, Walter Reed      Hospital in D.C. named in his honor
  • September 14, 1914- Clayton Moore, actor, the “Lone Ranger”
  • September 15, 1984- Prince Harry, Prince of England
  • September 16, 1924- Lauren Bacall, actress
  • September 17, 1948- John Ritter, actor, comedian, TV series “Three’s Company”
  • September 18, 1939 -Frankie Avalon, singer, actor
  • September 19, 1941- Cass Elliot, singer, member of the “Mamas and the Papas”
  • September 20, 1878- Upton Sinclair, novelist
  • September 21, 1947- Stephen King, novelist, horror stories
  • September 22, 1964- Bonnie Hunt, actress
  • September 23, 1930- Ray Charles, singer, songwriter
  • September 24, 1936- Jim Henson, puppeteer, created the “Muppets”
  • September 25, 1931- Barbara Walters, TV journalist, news reporter
  • September 26, 1898- George Gershwin, composer
  • September 27, 1722- Samuel Adams, Revolutionary War leader, politician
  • September 28, 1573- Michelangelo Merisi de Caravaggio, painter
  • September 29, 1935- Jerry Lee Lewis, singer, musician
  • September 30, 1924- Truman Capote, novelist